The Australian startup industry has the potential to generate $109 billion in revenue or 4% of the country’s GDP. With this number in mind, it’s reasonable to assume that Australia is on the verge of emerging as a new land of opportunity, as more and more Australian solid businesses contribute to global economic prosperity.
Because of their distinct value, several successful startup in Australia have earned international acclaim. This provides us a little glimpse into the boundless possibilities of Australia’s startup economy in the future.
According to a poll, in the Startup Genome Ecosystem Index, for example, Sydney is ranked 12th out of 20 cities. Cities like Sydney, Melbourne, and Perth are fast establishing themselves as favored Australian startup centers.
The Australian top startup market has set the benchmark when it comes to entrepreneurial growth and innovation. Some are gearing up for competition, while others are poised to take over as industry leaders.
But there are two things that all of these great startups have now in common: thorough preparation and timely delivery. Let’s look at the Australian startups in terms of investment before we look at the top startups in Australia in terms of their cities.
Canva is a free graphic creation tool that has been named among the top startups in Australia. It allows you to easily create invites, business cards, posters, instructional content, Zoom backdrops, and much more using professionally created layouts. You may even use a drag-and-drop method to transfer your photos and paste them into Canva’s formats. It’s similar to having a free version of Photoshop that doesn’t require much photo-editing knowledge to use.
Canva gained over 750,000 users in its first year. Guy Kawasaki, a social media and technology expert, joined the company as a chief evangelist in April 2014. (brand advertiser). Canva for Work, which focuses on marketing materials, was debuted in 2015. Perkins announced in January 2018 that the group had secured $40 million from Sequoia Capital, Blackbird Ventures, and Felicis Ventures, with a $1 billion value. In May 2019, the company announced the takeover of Pixabay as well as Pexels, two free stock photography websites based in Germany that would allow Canva users to access their photos for design purposes. Canva raised $60 million in June 2020 with a valuation of $6 billion, roughly double its 2019 valuation. Canva raised $200 million and announced a profit in September 2021.
Sayers, founded in 2020, is an Australian top startup within the Accounting, Bookkeeping, Tax Preparation, and Payroll Services Industry. It is an advising and investment company supported by private finance from Australia and the United States. It was designed for the current ‘change-age.’ Sayers and its exceptional team, free of the current quo and liberated to break out from the pack, provide the much-needed fundamental shift required to take business and society ahead.
Sayers Investments (ACT) PTY Limited employs 2 people and generates $904,591 in revenue at this location (USD). (Employee and sales data are simulated.) Sayers Investments (ACT) PTY Limited is a corporate family of nine entities.
This employment platform assists small and medium-sized enterprises in managing HR, recruiting, payroll, and benefits while adapting to the changing work environment caused by the epidemic. It has made remote-first working a permanent part of its workforce.
Employment Hero is another famous top startup in Australia. It was founded by a group of people who wanted to make the job-search process easier & more rewarding. Their brand narrative describes their purpose as making day-to-day HR activities and personnel management easier.
Four months after reporting its last investment, Employment Hero has raised another AUD 140 million (about USD 103 million). The company is valued at USD 800 million.
When the epidemic struck, and hospitality firms were forced to rely on takeout, Mr Yum responded swiftly — in just nine days, the company designed and implemented pick-up and delivery features to its platform to help local businesses trade during the lockdown.
Mr Yum, a mobile ordering and payments Australian startup located in Melbourne created in 2018, revealed that it had secured a USD 65 million Series A investment headed by Tiger Global. Mr Yum disclosed an $8 million USD post-seed round in April, barely seven months ago, and its Series A takes its overall budget to $74 million (about $103 million AUD). It has over 1,500 branches on its network, including retail malls, movie theatres, airports, as well as 13 million customers. Its workforce has expanded from 12 to more than 120 full-time employees in the last 18 months, with offices in Los Angeles, London, Sydney, Brisbane, and Melbourne headquarters.
Sustainable energy is the most pressing issue of the twenty-first century. The team at Powerledger have created an operating system for the new energy world. The software allows the tracking, tracing and trading of renewable energy without compromising the integrity of the grid. It is one of the firms in Australia that has used blockchain technology to enable electrical energy trading when needed. They create software that allows users to monitor and exchange their energy use.
Powerledger successfully raised AUD $34 million with an Initial Coin Offering (ICO) in 2017. Powerledger shareholders include Dr Jemma Green, John Bulich, Sangha Capital and a group of other individual shareholders.
Judo is an Australian startup financial institution that uses cutting-edge technology to give personalized services to SMEs. When branding this upstart business bank for small and medium-sized businesses, the founders were inspired by the “judo strategy” of a modest, nimble newcomer defeating a larger, slower-moving monster. Small and medium-sized firms play an important role in economic growth and job creation. Judo Bank is a specialized Australian bank for SMEs with the purpose of assisting Australian businesses with financial solutions and services. Small company owners can apply for loans starting at AUD 250000. Judo bank’s financial services include equipment loans, financial leases, credit lines, and lending facilities to assist enterprises in growing. With the goal of increasing its network, the bank is now operating in Sydney, Melbourne, and Brisbane.
JUDO Bank employs 340 people across all of its branches and produces $102.01 million in revenue (USD). (Employees are an estimate.) JUDO Bank’s business family consists of two firms.
You might have used Linktree if you clicked on the link from somebody you follow that led you to recipes, blog, video, or tour. As more individuals found their hobbies and goals during the lockdown, demand for the ‘freemium’ social media reference landing page skyrocketed.
Alex Zaccaria, Anthony Zaccaria, and Nick Humphreys founded Linktree, a freemium social media references landing page based in Melbourne and Sydney, Australia. It was created in 2016 to give a landing page for an individual’s or a company’s whole related links in social media, which seldom enables linking numerous sites. The site was prompted by the creators’ frustration with social media’s inability to enable numerous hyperlinks.
The website was built in six hours. It is believed that 3,000 individuals logged in overnight, causing the site to fail due to overcrowding. Instagram blocked the site in 2018 due to “spam,” although the restriction was later overturned, and Instagram apologized. The number of users hit one million in December 2018 and three million by the end of 2019. Linktree gained more than 8 million users by October 2020.
Due to lockdowns and isolated locations, many people are unable to visit doctors in person. This healthcare tech company imagines, creates, and operates digital healthcare services such as two telehealth trials, one for men and the other for women, a tele-dermatology service, as well as a sexual health brand.
Eucalyptus creates deep, fluid treatment models that prioritize the patient and dream, build, and operate digital healthcare businesses. The leading top startup in Australia in healthcare technology aims to create digital experiences for users. The company’s healthcare branding links telehealth consultations with physicians, pharmacy delivery, and continuous patient care, allowing healthcare professionals to effortlessly develop and maintain digital healthcare businesses.
Impressive was formed with a simple aim in mind: to cut through the non sense and design campaigns that deliver genuine business results. In a sea of ranchers, they wanted to be an ethical, performance-driven company that offered businesses a new path ahead. A method for assisting merchants in being adaptable and keeping up with the rapid digital world.
This digital marketing firm isn’t afraid to break the rules when it comes to working with organizations to implement bold ideas and digital tactics. Impressive declined to heed suggestions to slash employment levels by 40% after a revenue loss, instead of keeping all its employees and growing staff numbers in the second half of 2020. This Australian startup employs over 75 people and generated $142,034 in revenue (USD).
Hireup, founded in 2015, is an online platform that empowers around 10,000 Australians with disabilities every year to recruit and manage their support workers. The platform differs from other service-based websites in that it directly provides employment to the workers available on the site rather than treating them as contractors.
The co-founder of Hireup, Jordan O’Reilly tells SmartCompany that the cash would be used to expand the platform, hire additional employees, and invest in technology to enhance the site’s capabilities.
Hireup has received $40 million in growth funding from SEEK Investments to assist with expanding its business across Australia. Hireup’s annual revenue is currently estimated at $110.1M per year.
HealthEngine is an online healthcare portal that helps patients search, book, and manage medical appointments.
Health Engine is one of the top startups in Australia that has combined data analytics technology with health solutions. The startup’s goal was to use technology to link people with healthcare professionals. Over 7 million Australians have used HealthEngine to schedule over 30 million appointments with their health professionals. The goal of HealthEngine is to connect physicians and patients in only a few clicks. You are either experiencing headaches or have a painful tooth. On HealthEngine, you can locate the greatest physicians, clinics, and practices. Doctors, dentists, and medical specialists from around Australia may register on the site and begin providing services.
HealthEngine, founded in 2006, is revolutionizing how patients obtain healthcare in Australia. Its world-class platform assists patients in navigating Australia’s complicated health system while also offering practitioners technology to enhance the patient experience. Every month, over a million Australians, use the platform, which may be accessed via a website or a smartphone app. This has resulted in millions of appointments with physicians, dentists, physiotherapists, and others each year.
PayRight is an Australian payment plan facilitator created for merchants to help them increase their return on investment and make items more affordable for consumers by spreading the cost of purchases across time without ever incurring interest. It gives retailers the ability to offer their consumers a buy now, pay later flexible payment option, which is meant for larger ticket products that are more thoughtful purchases instead of smaller impulsive buys. Piers and Myles Redward, brothers, established PayRight in 2016. The company’s headquarters are in Melbourne, Australia.
To ensure a customer’s repayment capabilities, the organization practices responsible lending and conducts comprehensive identity and credit checks. Merchants are paid in full and upfront on the same day and offer a comprehensive range of wide ranging products and services such as direct sales companies, home renovation, education, photography, dentistry, and health and beauty.
Zai Australia Pty Ltd is an Australian startup company that offers financial services. The company provides payment APIs that assist organizations in managing numerous payment procedures and moving monies. Zai combines real-time knowledge with a dependable micro-service architecture to provide zero-wait authentication, liquidity, payment, and settlement.
Over the last several years, there has been a notable increase in the number of online enterprises. As a result, eCommerce finance solutions have become an increasingly significant component of the company landscape. Financial service providers assist firms in integrating anything from payment security to financial process channelization. ZAI is one of Australia’s startups with a reputation as a reliable financial service provider.
ZAI APIs include everything from payment operations to safe fund movement. Before the Assembly payment banking solution, it was never simple for e-commerce enterprises to be paid.
KOALA is a company that operates in the Other Furniture Related Product Manufacturing industry and is based in Alexandria, New South Wales, Australia. Koala’s purpose is to deliver better furniture made in Australia for the rest of the globe. They are revolutionizing the way people purchase and enjoy furniture by combining customer-centric items, world-class technology, fulfillment infrastructure, outstanding customer service, and social good.
Furniture manufacturers and retailers are aiming to provide high-tech design furniture. The company provides items like mattresses, pillows or cushions, bed bases, and couches, as well as rapid shipping and trial alternatives, allowing clients to purchase high-end quality furniture in a hassle-free and trustworthy manner.
KOALA employs 198 people across all of its sites and earns $127.43 million in revenue (USD). (Employees are an estimate.) The KOALA corporate family consists of three entities.
Lendi is Australia’s first and only home lending marketplace with a built-in best interest responsibility. Since 2016, we’ve been assisting Australians in comparing, applying for, and settling the proper house loan for their requirements by bringing together smart technology and home loan professional assistance on our platform.
Borrowers may browse 2,000+ loan products from even more than 40 lenders on the Lendi platform to narrow down the best loan products for their specific situation. This unrivaled amount of choice aids in delivering the greatest possible client results while fostering market competitiveness and transparency. Home loan professionals are on hand to advise customers through the mortgage process & help them reach their long-term financial objectives, from application to settlement.
Gleam is a privately owned software Australian startup headquartered in Melbourne, Victoria, Australia. Gleam offers software that assists internet businesses in running engaging ad campaigns marketed to customers. The company was set up in 2013.
Gleam creates personalized apps for promotions and client retention. Allows companies to reward their customers with digital material such as music, audiobooks, coupons, as well as other perks. Users can be paid for their participation on these websites if they integrate with all social networking sites. Customer databases are kept up to date, and analytics on their activity may be monitored. Gleam also creates apps for running competitions, creating user-generated content, and collecting emails. Beardbrand, sitepoint, and makeuseof are just a few companies that have partnered with them.
Gleam is a prominent growth marketing platform with a suite of applications that serves over 5000 businesses. Their platform created nearly 900 million engagements in the previous year alone.
Desygner is a DIY graphic design online application based on the Gold Coast in Australia, with offices in Portugal and Singapore. Desygner was formed with the goal of developing a platform that provides multi-dimensional digital and creative services to simplify marketing, assure brand consistency, and allow for smooth user onboarding.
Desygner provides a wide variety of design services, including invitation maker, card maker, banner maker, and print, to mention a few. Desygner is well recognized for its three hallmark apps: Graphic Design App, Logo Maker App, and PDF Editor App. Desygner’s bespoke integrations provide users with increased efficiency, resulting in cost savings and ease of access.
Desygner is best recognized for its brand management. The company handles branding, marketing, and brand content development. This includes various sectors, including franchises, real estate, education, non-profit, digital asset management, local area, and marketing localization products and services.
Barrenjoey is an Australian-owned financial services corporation. They are the only company globally that is majority-owned by its employees and governed locally, but it has worldwide reach thanks to a strategic agreement with Barclays. They are entrepreneurial and collaboration oriented, and their goal is to provide outstanding ideas and possibilities to assist clients in flourishing. They are also committed to achieving beneficial social results for communities that rely on business assistance.
Barrenjoey offers corporate and strategic advisory services, cash equities, as well as equity and debt capital market underwritings, prime brokerage, research, and traditional fixed income services.
Barrenjoey has received a $45 million investment from Barclays in exchange for a 9.99 percent economic stake and a 4.99 percent voting interest. Barclays and Barrenjoey have a Cooperation Agreement that covers worldwide product distribution, research, cross-border consulting, debt & equity capital markets, as well as making considerable balance sheet capacity accessible to Barrenjoey clients. The Barrenjoey Board is chaired by Paul Compton, President of Barclays PLC.
Another HR-tech top startup in Australia was founded to transform mundane HR solutions into rapid and smooth operations through the use of technology. Flare is designed for businesses that wish to scale up their HR services. Team Flare has developed HR software for Australian SMEs to manage their HR activities, ranging from employee perks to training solutions. FlareHr’s services vary from retail to hotel, healthcare, and commercial cleaning. The startup has provided services and earned the confidence of a diverse range of satisfied clients, from small businesses to large corporations.
The firm has unique technical skills and experience in developing modern corporate HR, Payroll, as well as Financial Wellness solutions for enterprises of all sizes. Sephora, GUD, Health Engine, SocietyOne, and zipMoney are among the more than 100 customers of the Sydney-based firm.
Shippit, one of the top Australian startups, is a strong shipment engine for modern merchants that saves time and money and reduces delivery complexity. Shippit’s objective is to change the way we send anything, to anyone, and everywhere. The business envisions a future in which logistical infrastructure is linked by technology to eliminate waste and enable pleasurable delivery experiences.
The company’s platform records the cargo, alerts consumers, takes the uncertainty out of shipping decisions, and makes delivery attractive, allowing companies to make wiser decisions, save time, energy, & expense, and keep their customers happy.
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